About Us

Carnivore Grills was born from years spent inside the wood‑pellet grilling industry and a deep respect for what makes great products — and great companies — endure.

​

In 2014, shortly after Traeger Wood Pellet Grills relocated operations to Utah, our founder took on a small sales role to help establish what would become one of the company’s most successful call‑center operations. What began as a support role quickly grew into a leadership position, fueled by a genuine passion for the product, the craft, and the industry itself. Within the first year, the team generated over a million dollars in sales revenue and helped prove the value of a customer‑focused, performance‑driven sales operation.

​

That experience sparked a deeper interest in how pellet grills were designed, built, marketed, and supported — not just how they were sold.

​

In 2019, that journey continued with Z Grills, an emerging brand in the pellet grill space. There, the focus shifted from sales alone to building infrastructure: creating a call‑center environment, developing a standalone sales website, and helping establish a scalable sales operation from the ground up. Early results were strong, with rapid growth and consistent demand, reinforcing the belief that there was room in the market for thoughtfully built products backed by real customer engagement.

​

But over time, it became clear that growth alone wasn’t enough. Without alignment between product quality, leadership vision, and long‑term values, even strong momentum can stall. That realization became a turning point.

A single conversation changed the trajectory. After years of helping customers troubleshoot, compare models, and make informed decisions, a simple question was asked: “Why don’t you build this yourself?” The answer wasn’t a lack of ideas or experience — it was the reality of capital and risk. What followed was a partnership built on shared belief, trust, and perseverance.

​

Together, the first design for what would become The Grizzly was sketched — not as a reaction to the market, but as a response to it.

​

Despite delays, rising costs, and the challenges of building hardware during a global pandemic, that belief never wavered. Carnivore Grills has been shaped by patience, persistence, and a refusal to take shortcuts — whether in relationships, design, or execution.

​

Today, Carnivore Grills is being built deliberately, grounded in real industry experience and guided by values that extend beyond the product itself. At its core, the company exists to create well‑engineered tools that bring people together around shared meals — and, in time, to support communities centered on recovery, service, and renewed purpose.

This is not a story about overnight success.

It’s a story about learning the industry from the inside, earning perspective the hard way, and choosing to build something meaningful — the right way.